
OUR MISSION
We want to fix a broken system

Misdiagnosis, up-coding, duplicate billing and the lack of pricing transparency have created a runaway train of costs, hassle and patient dissatisfaction.
Our mission is simple: We think patients deserve better care, health plans should know the price of medical services up front, and providers should get paid extremely fast. So we’ve built a system to simplify that process, and make it easy for everyone.
TIMELINE
Our history

Gregory Smith

Morgan Smith

Randy V. Compton

Shaymaa Abubakr
WHO WE ARE
Meet the team
CORAL VALUES
Transparency
Coral is about transparency, our pricing is transparent, our platform is transparent, and anyone who is on a mission to change healthcare, is welcome to join.
Customer Experience
We built the Coral Platform for our users. Simply put, if they are not happy then we’re not happy. We strive for perfection in all the aspects of the platform. All customers have access to a team member's cell phone, which grants our users the ability to call us at anytime.
Community
The coral platform was built with the intention of creating a community in which providers and payers could help transform healthcare.

CORAL APPROACH
Evolution
Coral is unique in healthcare in that it was started and funded in partnership with Employers, Third Party Administrators, Providers and Facilities. Over the past 8 years these investor partners have provided invaluable insight as to the real problems of healthcare from their perspective and that of their customers. Coral’s rich feature set, direct contracts, and support for may different competing healthcare models is the direct result of this diverse expert input and use.
Coral’s approach and strategy have been informed by the evolution of the global securities industry which has grown dramatically in size and efficiency over the last 40+ years. The securities industry especially trading in equities, debt and derivatives has evolved from something that was just as fragmented, information deficient and transactionally expensive as Healthcare today to a world where trillions of dollars of transactions are executed and cleared daily at a tiny fraction of cost in 1980.
This transformation happened because of standarization, transparency, information, efficient pricing of risk, clearing efficiency reducing cost, risk and capital, the elimination of cartel pricing and easy access for all participants. Coral is bringing this to Healthcare in a form that fits with all existing Healthcare models. Payers, Providers and Patients can uses as much of Coral as they can absorb effectively. No Revolution, just evolution to the best outcomes at the best price.

Security & Compliance You Can Trust
Protecting Your Data with Industry-Leading Standards
At The Coral Platform, security and compliance are our top priorities. We adhere to the highest industry standards to protect sensitive data and ensure seamless, secure transactions.
HIPAA Verified – We meet the rigorous requirements of the Health Insurance Portability and Accountability Act (HIPAA) to safeguard protected health information (PHI).
SOC 3 Certified – Our platform is SOC 3 audited, demonstrating our commitment to security, availability, and confidentiality. View Our SOC 3 Report


2022
Over 500,000 appointments processed to date
2021
Coral 2.0 is launched. Our TPA partners, Care navigators and providers executed over 38,000 episodes of care.
2020
Coral 2.0 is in development and Coral 1.0 continues to grow, reaching 28,000 episodes of care. The platform was able to quickly reach 28,000 episodes of care, across hundreds of facilities and employers.
2019
Investment of time paid off with an exponential growth curve and we reached 14,000 episodes of care in just over one year of being live.
2017
Our first platform went live and processed 40 episodes of care. We spent thousands of hours meeting with Direct Primary Care doctors, Care Navigators, Plan Administrators, Employers and Patients to design a tool that was useful for them.
2016
Coral was founded in 2016 by successful serial entrepreneur Gregory Smith. Greg was new to healthcare in 2016, but had a 30 year track record of founding successful companies. All four of his previous companies operated on the same principle- take extremely complex problems and make them simple, and solvable for everyone.